LICENSED Children’s Books
For every book found within the sections below, I liaised with Licensors regularly and worked within each franchise’s guidelines.
I aimed to retain the original quality of the book whilst integrating personalised aspects, such as editing text to include the child’s name, adding a dedication page and a photo upload page, often illustrating and adding additional elements to accompany personalised features. Unique covers were designed utilising existing assets, allowing the product to stand out within the market.
THE STEPS
Reformatting artwork and individual assets to fit the varying book sizes.
Work with a copywriter to adapt the story to include personalisation.
Design and add personalised features, often creating additional assets to enhance the product.
Set up products within an internal personalised software.
Provide and communicate generated artwork to the relevant production team.